Fanbased
Data-driven partnerships between artists and brands, matching across demographics, interests, and geography, plus vibe, aesthetic, and cultural fit. My main focus is on product, data, and the technical foundations of the matching system.
Ventures
Music tech & design and curation
Efinia
A curated shop for handmade, natural gemstone jewelry. The pieces are elegant, stone-forward, and great for everyday wear. The style mixes Mediterranean classicism with natural modernism.